Saturday, June 18, 2005
HONOLULU, Hawaii (AP) -- Many brides dream of slipping into a Vera Wang gown on their wedding day. Now, they can spend a Hawaiian honeymoon in her hotel suite.
The Halekulani resort in Waikiki on June 1 formally opened the posh Vera Wang Suite, the first fashion designer-branded suite in Hawaii.
Sleeping in Wang-designed splendor isn't cheap.
The 2,135-square-foot, one-bedroom suite costs $4,000 -- per night. It is one of the priciest hotel rooms in Hawaii. State hotel and excise taxes for the suite alone are about $450 a night.
"It's for a very worldly, sophisticated consumer where quality, taste, originality and comfort are the most important criteria for which they base a hospitality experience," said Peter Shaindlin, chief operating officer of Halekulani Corp. "For those consumers, the only time something is expensive is when something goes wrong."
Wang is among a growing number of big-name designers to enter the hotel industry. Giorgio Armani is teaming up with a Dubai-based company to launch a collection of luxury hotels around the world. Spanish clothing chain Camper has a hotel in Barcelona. Bulgari has a hotel in Milan and plans to open another next year in Bali. The Versace name is on an Australian hotel, and the Ferragamo designers own hotels in Italy.
Shaindlin said the difference is that there is only one Vera Wang Suite.
"This is one and one alone," he said. "They're doing hundreds."
Wang also has a personal connection to Hawaii -- she was engaged here. "It is one of the most beautiful places on earth, a dream filled with romance and natural beauty," she said. "I feel that Hawaii represents everything that is romantic and sensual."

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